Healthy Foods Are Good For Business And Deserve The Support Of President-Elect Trump

At the start of a new year, we often find ourselves making resolutions to eat healthier and get active (I know I’m one of those people!). But the good news is, America’s interest in healthier foods has become a year-round trend, not just a New Year’s fad.

More than 66% of shoppers say they want to make healthier choices while at the grocery store. Low-calorie options accounted for 82% of snack food sales growth in 2013. Restaurant chains that increased lower-calorie menu options reported increases in store sales, customer traffic, and servings sold.

With a new Congress and a new presidential Administration starting on Friday, we have an opportunity to continue to support business-driven successes in incorporating healthier choices into Americans’ diets.

Read more at Forbes: